We Māori are the people of the land and for us to be able to express ourselves and to welcome people to this land is a beautiful thing
Haka is about building confidence inwardly and making our spiritual side connect with the soul to come out through our eyes. It is about a group that wishes to express themselves, to say this is my time in the black jersey. It is part of our legacy to inspire future generations and to honour our past.
Driving the accessibility and scale of our product offering
Scheduling NZR-controlled matches in target growth markets
Building expansive digital fan engagement platforms
Delivering a world-renowned program for rugby & travel lovers
A global events programme to excite and inspire
Nurturing the growth of women’s and grassroots participation around the world
